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Communications Designer Tracy DeLuca to Speak Jan. 31

January 18, 2017

Photo of Tracy DeLuca

Tracy DeLuca, a communications design and project lead at IDEO, will speak at 7:30 p.m. Tuesday, Jan. 31, in Cole Hall at Bridgewater College.

At IDEO, a global design company that creates positive impact through design, DeLuca’s specialty is finding solutions to tough business and social challenges.

DeLuca uses the creative problem-solving process of Design Thinking to identify, envision and express innovations for a wide variety of clients around the world, including Wells Fargo, Anheuser-Busch InBev, Genentech, Samsung, Gillette, Proactiv and Girl Scouts USA.

She serves as co-host of the “Results May Vary” podcast, an experiment to see what happens when you set out to intentionally design your life.

DeLuca has taught Advertising & Copywriting at the Academy of Art in San Francisco and Miami Ad School. She has guest lectured at California College of the Arts (CCA) and University of California’s Hastings College of the Law.

DeLuca earned an M.S. in mass communications, advertising and copywriting from Virginia Commonwealth University’s Brandcenter and a B.S. in mass communications from Miami University.

The program is free and open to the public.

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