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Bridgewater Seniors Seek Entrepreneurial Projects with Local Businesses

Small businesses with big entrepreneurial plans sometimes can’t reach their goals due to limited creative manpower. That’s where a special service-learning project at Bridgewater College hopes to make a difference.

Twenty seniors in an entrepreneurship course want to form working partnerships with five small businesses or non profits from Staunton, Augusta County, Harrisonburg or Rockingham County for the spring 2014 semester.

Their goal: to help these businesses with marketing plans, consumer research, feasibility studies for new products or services, and logo and publication development, among others. In order to participate in the project, small businesses and nonprofits should present projects that are entrepreneurially oriented, are designed to fit the students’ capabilities, can be completed over a three-month period and have enough substance to merit course credit.

“Students will use their knowledge in all business topics such as accounting, marketing, strategy and human resources to analyze the firms, assess their needs, make plans of action and then implement the plans,” said Dr. Maria V. Lugo, assistant professor of business administration and a faculty adviser for the project.

Businesses or non-profits that are interested in taking advantage of Bridgewater’s Entrepreneurial Experience-Service Learning Project should contact Lugo by email at mlugo@bridgewater.edu or by telephone at 540-828-5418.

The deadline for submitting is Jan. 20, 2014.

Posted on 11/11/13

Media Contacts

Charles Culbertson
Director of Media Relations and
Editor of Bridgewater Magazine
Office: 540-828-5720
Mobile: 540-255-1831
cculbert@bridgewater.edu

Mary Kay Heatwole
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Abbie Parkhurst
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Office: 540-828-5782
Mobile: 540-294-1441
aparkhur@bridgewater.edu