BC Seniors Seek Entrepreneurial Projects With Area Businesses
December 07, 2014
Fifteen Bridgewater College seniors in an entrepreneurship class want to form working partnerships in the spring 2015 semester with four small businesses or non-profits from Harrisonburg, Rockingham County or Augusta County.
Their goal: to help these businesses with marketing plans, consumer research, feasibility studies for new products or services and logo and publication development, among others. In order to participate in the project, small businesses and nonprofits should present projects that are entrepreneurially oriented, are designed to fit the students’ capabilities, can be completed over a three-month period and have enough substance to merit course credit.
“Students will use their knowledge in all business topics to analyze the firms, assess their needs, make plans of action and then implement the plans,” said Dr. Maria V. Lugo, assistant professor of business administration and a faculty adviser for the project.